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Research

Publications: Dr Mina Tajvidi

Yannopoulou N, Manika D, Chandrasapth K, Tajvidi M, Wells V ( 2023 ) . What we do know and don’t know about marketing communications on mature consumers . European Journal of Marketing vol. 57 , ( 8 ) 1969 - 1995 .
Hajli N, Saeed U, Tajvidi M, Shirazi F ( 2021 ) . Social Bots and the Spread of Disinformation in Social Media: The Challenges of Artificial Intelligence . British Journal of Management